When companies grow, they are increasing their revenue as fast as they are adding resources to help fuel growth. When companies scale, on the other hand, they add revenue at a faster rate than they increase their cost structure. The company’s gains outpaced its losses, allowing it not only to grow – but also to scale. Although there is a plethora of advice now being given about how to grow and scale your fledging start-up, there’s a dirty little secret out there: Once you’ve achieved rapid growth, the hard work really begins. Scaling is hard. Scalability is about capacity and capability. Does your business have the capacity to scale? Will your business systems, infrastructure and team be able to accommodate scale? Dr. Theresa Ashby knows the actions, math and science behind systematically creating results that are reliable, repeatable, and worth celebrating. As the COO of Kaleidoscope Media Services, she consults with companies and individuals on how to take their big ideas into stunning bottom-line results and beyond.
