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SUMMARY:The Substack Effect: Turn Your Expertise Into an Audience That Knows\, Trusts & Buys From You
DESCRIPTION:Register for the event \nIf the idea of constantly posting on social media makes you want to avoid marketing altogether\, there may be a better way to build visibility as a coach. Substack gives you a place to share your ideas with more depth\, build trust over time\, and grow an audience around the conversations you actually want to be known for—without feeling like you have to perform for the algorithm every day. \nIn this session\, visibility strategist Melanie Benson will show you why Substack is becoming such a powerful platform for experts\, coaches\, speakers and leaders who want a simpler\, more relationship-driven way to grow their business. You’ll see how your content can continue working long after you publish it\, helping new people discover you\, understand how you think\, and begin building the trust that leads to clients. \nInside the session\, you’ll discover: \n• How Substack can help you get visible without becoming a full-time social media creator.\n• How to turn what you already know\, teach\, and talk about with clients into content that builds credibility and connection.\n• How Substack’s built-in discovery and community features can help you start growing an audience\, even if you don’t already have a large following.\n• How to create a simple content ecosystem that nurtures potential clients and gives them a reason to keep coming back to your work. \nIf you’ve been wondering how to get your coaching in front of more of the right people without adding another exhausting marketing strategy to your plate\, this session will give you a very different way to think about visibility.
URL:https://leadhershipglobal.com/event/substack-effect/
LOCATION:Virtual Event
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